The term ‘iconic’ can mean many things but here we attribute this term to styles that have reinvented themselves whilst retaining the authenticity and originality of their time. Classic styles that still seem fresh and are “so right now”!
Iconic styles are influential and representative of their time. They are brands which have been able to maintain their currency often by reworking the design of their ‘back-catalogue’.
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* Originally published in mivision Magazine